x2B

x2B is a digital asset advisory firm serving protocol teams, covering listing preparation, treasury management, market maker selection and exchange introductions. Work is broken down by stage: early on it reviews token structure and compliance paths, in the middle it connects projects with venues and liquidity providers, and later it handles treasury allocation and disclosure.

The firm acts as an adviser on term design and execution oversight, taking market-making agreements, listing timetables and disclosure standards through to completion, and it assesses venues on matching depth, settlement cycle and licence coverage. x2B described its positioning publicly in November 2024, with clients mainly protocols that have validated a product and are preparing for secondary markets. Market makers are assessed on quoted spreads, inventory limits and how they pull orders in stressed markets, with terms setting when obligations trigger and how breaches are handled; treasury assets are tiered by duration and liquidity, separating operating funds from long-term holdings.